In today’s digital landscape, mobile apps are a crucial component of most businesses. But with over 5 million apps across the App Store and Google Play combined, getting your app discovered is a major challenge. This is where App Store Optimization Tips (ASO) comes into play.
ASO is the process of optimizing mobile apps to rank higher in app store search results. The higher your app ranks, the more visible it is to potential users. Increased visibility typically translates to more traffic to your app’s page—and ultimately, more downloads.
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